Bunmwakat Kate Sambo

STYLISTIC ANALYSIS OF LANGUAGE USE IN NIGERIAN TV ADVERTS

This study investigates the stylistic and linguistic techniques employed in Nigerian television commercials, focusing on their role in audience engagement, cultural representation, and brand messaging. By analyzing a purposively selected sample of 10 commercials across diverse industries, the research explores how advertisers navigate the interplay...

Movement Operations: Do- Auxiliary and ESL learners' usage

The paper explicates the auxiliary 'do' according to theviews of some renowned proponents of generativegrammar by way of definition and uses and adopts Chomsky's Standard Theory Model, which discusses 'do'in terms of deep and surface structures in tree diagrams.The study hazards the generalization that subject/auxiliary inversion and 'do' insertion...